Why Dr V Is Trusted Worldwide...

Formulated with care, validated by research, trusted by over 80,000 customers.

REASON 1: BUILT ON EVIDENCE, NOT TRENDS 

Every product is developed using research-backed ingredients at clinically effective concentrations. We formulate with a focus on safety, skin barrier protection and long-term skin health, prioritising what works rather than what simply sells.

REASON 2: CREATED SPECIFICALLY FOR SKIN OF COLOUR 

Skin of colour has unique structural and biochemical characteristics, including a higher sensitivity to inflammation and pigmentation. All formulations are created to support these differences by:

• Minimising irritation
• Preventing post-inflammatory hyperpigmentation
• Strengthening the skin barrier
• Avoiding common irritants, fragrances and unnecessary actives

This is a brand built for the skin that has historically been overlooked.

REASON 3: WHAT MAKES THE FORMULATIONS DIFFERENT

• Clinically effective active levels, never sub-therapeutic formulations
• Barrier-supporting ingredients first, actives second
• Extensive safety assessments under EU/UK cosmetic regulations
• Routine-based design, ensuring products work together, not against each other
• Formulated for targeted skin types and concerns, never one-size-fits-all
• Strict avoidance of common irritants, fragrance and harsh exfoliants

REASON 4: TRANSPARENCY AT EVERY STEP

We clearly list every ingredient, explain why it is included, and publish usage guidelines to help customers get the best results safely.

No misleading marketing terms, no unnecessary claims, no fear-mongering.

REASON 5: PROVEN RESULTS ACROSS THOUSANDS OF USERS

With more than:

• 80,000+ customers worldwide
• 200,000+ orders shipped
• 1,000,000+ products sold
• Hundreds of verified video reviews and testimonials
• Consistent 4.7/5 ratings across platforms across 1000s of reviews
• Rated 'Excellent' by TrustPilot

Customers repeatedly share their improvements in pigmentation, skin texture, acne, sensitivity and overall confidence.

REASON 6: EDUCATION COMES FIRST

Before creating her own range, Dr V spent years studying skincare science. She continues to:

• Publish educational videos
• Share ingredient breakdowns
• Provide low-cost and third-party product recommendations
• Guide routine design for different skin types

Knowledge is made accessible, free and honest.

REASON 7: CUSTOMER SERVICE & GLOBAL SUPPORT 

Our dedicated team assists customers worldwide, providing routine advice, troubleshooting help and clear product guidance.

Most orders are despatched and delivered within advertised timescales, with robust support for replacements if issues arise.